Brand Strategy

Everything your organization needs for a strong brand strategy.

STRATEGY

✓ Voice/Tone Guidelines
✓ Unique Offerings Messaging
✓ Competitive Strengths & Weaknesses
✓ Market Positioning
✓ Target & Future Audiences
✓ Values | Mission | Vision
✓ Employee Experience & Culture
✓ Brand Persona & Archetype

LOGO
✓ 3 Logo Concepts
✓ Unlimited Revisions
✓ Brand Style Guidelines

Visual Strategy

LOGO
✓ 3 Logo Concepts
✓ Preliminary Sketches
✓ Main Logo mark
✓ Secondary Logo mark
✓ Favicon/Icon Logo
✓ Logos in reverse color
✓ Typography suite
✓ Primary & Secondary Brand Color Schemes
✓ 3 Rounds of Revisions
✓ ZOOM Design Meetings
✓ Brand Style Guidelines

VISUAL BRAND STRATEGY

✓ Branding Materials (visual strategy & assessment)
✓ Marketing Materials (visual strategy assessment)
✓ Exterior Visual Touch points assessment (t-shirts, signage, carries, etc).
✓ Competitive Logo Identity (how your logo beats your competition)
✓ Market Positioning Relating to Your Visual Identity
✓ Target Audiences Relating to Your Visual Identity
✓ ZOOM Strategy Meetings
✓ Visual Brand Strategy Report

COMPLETION
6—8 Weeks

Brand Strategy & Logo – Full Service Brand

The Forbes List Package

$ 5,000

The Forbes List delivers logo design, unlimited revisions, and style guidelines, and includes crafting custom mission, vision, and values for your company. It features Marketing Strategy, Market Positioning, Competitive Analysis, Voice/Tone Guidelines, and Unique Offerings Messaging. The package also integrates Brand Archetype and Target Market & Audiences analysis to enhance strategic planning and market engagement. This comprehensive approach ensures a distinct and coherent brand identity.

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The Forbes List Package

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