The brand identity design service starts with careful consideration of your company persona,
target audience, local market and competitors to shape a creative direction for your brand
identity. This pre-work sets the tone for your identifying mark.
From there, I'll craft (3) Logo Design Concepts guided by the above data. We'll then
refine the logo until we have a polished design that you and your organization feel proud of.
Upon project finish, I'll email you a downloadable bundle including your logo files in all the formats
you'll need it. From websites to print collateral, you'll be covered.
Brand Style Guidelines
Your brand style guide will have clear instructions on how to use your logo in varied applications and formats.
It includes your logo usage guidelines, logo clear space, brand color scheme, color codes and typography recommendations
for your company's future marketing collateral.
I recommend this to my clients who want to keep thier brand consistent in their future marketing/design projects.
Brand Photography Guidelines
This service involves creating clear, cohesive guidelines for your photography
selection in future marketing collateral. I'll select
photos that are appropriate to your brand. This takes the guesswork out of
your future marketing projects. You have it all outlined in a easily share-able PDF file.
If needed, I can provide assistance with coming up with an appropriate and unique name for your company or product.
This involves thorough research on your industry, consumer perception, as well your business's unique
attributes to produce a list of names that are appealing and tailored to your audience.
Stationary Set Design
This service involves creating the additional stationary assets for your brand.
I'll design a custom business card and letterhead/envelope and can provide
recommendations on printers based on your specific requirements and print budget.
I'll provide a print-ready PDF file that you can upload/email to your selected printer.
Packaging design includes product packages, box packages or bottle designs.
I can assist with coming up with a creative way to present your product, while
also helping keep your print costs minimal with a simple, practical design.
Website services include company website design and development,
e-commerce website design and development, website hosting
and UI/UX Style Guidelines for cross-platform brand unity.
—Austin McKinnon, DeBarry One Apparel Co.
“Extremely fast turnaround with professional taste in design. In-depth questions which really helped portray what we were looking for as a business. We will definitely hire Michelle again.”
—Jim & Jeniffer Shrewsbury, The Sophisticated Hillbilly
The Sophisticated Hillbilly
“Thanks so much Michelle!! We just wanted to say you did an amazing job and gave us exactly what we envisioned!! We are loving the new logo!!”
—Rachel Greenlee, Rachel Greenlee Photography
“I've gotten so much amazing feedback from the logo you designed for me. It's seriously really awesome! I'll be recommending you to everyone who needs work done!”
—Lorisse Garcia, EDIGD
PCC, CPC, ELI-MP
“Simple and thorough process! Loved the questionnaire and online edit/approval process! Quick turnaround. Love my new logo!”
—Tim Kelly, PWT
“Thank you very much for the excellent work and speed of completion on my logo! I will definitely recommend you to others and use you in the future. It's been an absolute pleasure working with you!”
—Jannette Sepwa, Actress/Producer/Director
“Michelle is seriously one of the most creative people I know. She takes your ideas, and transforms them into these wonderfully thoughtful pieces of art. A true artist—one of my fav people, I trust to her with every project I come across!”
—Nancy Gordon, Director of FBPDA
Director of FBPDA
“The FBPDA Board really likes the logo Michelle designed for us and we’ve gotten a lot of great feedback about it. She really understood our vision.”
—Brett Markowitz, Tampa Rejuvenation
“Michelle’s ability to listen & create effective designs makes her unique. She is always on time & flexible, something that’s hard to come by.”
— Christy Moore, Moore Joy Coaching
Moore Joy Coaching
“Michelle made the vision of what I wanted come to life in my logo and I am very proud of the way it looks and feels.”